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The data we work with.

Give us read-only access to Google Ads, Meta Ads and Shopify, or send exports. We handle the rest, and messy spreadsheets are fine.

Where most brands start

Google Ads

Spend, clicks, conversions and revenue for Search, Display, YouTube, Shopping and Performance Max.

Meta Ads

Facebook and Instagram spend, reach, conversions and audiences, including Pixel and Conversions API data.

Shopify

Orders, revenue, new versus returning customers and repeat purchases, across one or several stores.

Everything else that affects sales

Exports or a spreadsheet are enough. We set these up with you in the first week.

Other ad platforms
TikTok, Snapchat, LinkedIn, Pinterest or anything else you run, as exports.
Marketplaces
Amazon Ads and Amazon sales, plus other marketplaces you sell on.
Website
Google Analytics 4 traffic and on-site conversions.
Orders and shipping
Your order or shipping data, to match revenue to what was actually delivered.
Regional platforms
In the Gulf, for example: noon, Amazon.ae, Namshi, Talabat, Careem and Deliveroo. In India: Flipkart, Myntra, Nykaa, quick-commerce apps such as Blinkit, Zepto and Swiggy Instamart, and Shiprocket.
Offline and CRM
Hoardings, print, radio, events and TV with rough dates and costs, plus CRM, POS or spreadsheet sales.

Read-only, and deleted when you ask

We can see spend and results but can’t change budgets, campaigns or settings. Client data is deleted one year after the contract ends, or within 30 days if you email anil@plotme.io.

Book an analytics call

See where your own spend stops paying off

Thirty minutes with Anil. You’ll leave knowing whether analytics is worth it for you, which option fits and what it would cost.