October, at a glance
Example report for an imaginary cafe.
Your real one arrives on the 1st of next month.
- Calls
- 64
- 51 in September
- WhatsApp chats
- 112
- 97 in September
- Form enquiries
- 18
- Down from 21
| Spent on ads | US$2,400, paid by you to Google and Meta |
|---|---|
| Cost per enquiry | US$12.40, down from US$13.60 |
| What brought the most | The weekend menu reel on Instagram, then Google Maps |
| What we did | Four reels, one shoot, new photos on Google, ads paused on weekdays after 9 pm |
| Next month | Move spend from the weekday lunch ad to the weekend reel |
Went the wrong way: form enquiries fell after the menu page lost its order button. We put it back on 28 October.
